Prompt, formerly known as Prompt-Québec, wanted to become a more international company and to become more independent of the Quebec government machinery. Its previous image did not portray the scope needed to develop larger international markets. In this context, we oversaw the change of the organization’s name and took action to redefine its image. We shifted the Capital Image toward a more dynamic approach that was “younger” and more oriented toward the future.

“The new Capital Image that you’ve developed for Prompt has been very well received.”
Josée Dagenais, Director of Operations